Valentina Loi

Valentina Loi

Head of Digital Data Analysis at 3rdPlace - Datrix Group


I love combining creativity with a deep analysis of details.
That’s why I love my job experiences: I’ve learned to adapt the art of communicating to the detailed information of analytics.

The years spent in managing contents with a user-centered approach allowed me to work with a different approach on web analytics.

With a strong analytical look at the existing situation, with curiosity, and a bit of fantasy, I’m strongly commited today on UX Analytics: finding a better experience for the users, supported by figures of analytics. And - of course - always focused on Conversion Rate Optimization.


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